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Issue: 1025 Date: 4/15/2010

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Fill it out today! Schnucks, St. Louis City collaborate on Census
March To Mailbox Aims To Help City Residents With Census

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        Fill it out today! Schnucks, St. Louis City collaborate on CensusMarch To Mailbox Aims To Help City Residents With Census

        SOUTH ST. LOUIS, MO - A trip to the grocery store in St. Louis last Saturday may have been all it took to get counted. Counted in the 2010 Census that is. In response to low Census mail-in rates, the City of St. Louis, Schnucks Stores, and the Census Bureau joined forces to help ensure that every person is counted in the City of St. Louis. The City of St. Louis currently has a response rate of 60%, which is 4% lower than the national average.

        Unreturned forms might cost St. Louis millions in federal dollars. That's why city officials and census workers set up shop at several Schnucks stores across the city, trying to flag down those who haven't filled out the forms and get them to do it right then and there. They're calling it a March to the Mailbox, and they say the money involved for city programs is deadly serious.

        St. Louis Mayor Francis Slay says, "In 2008 there was about $3,400 per person we received based on the census count. So if we are undercounted by 10,000, that's $34 million in one year that we could lose."
 






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